Begin here
Tell me what’s happening. I’ll tell you what I’d do.
No pitch and no questionnaire. If I’m not the right person for this, I’ll say so and point you somewhere better.
What happens after you send this
I read it myself and write back within two working days. If it sounds like a fit, we find an hour to talk. You don’t prepare anything for that call.
You will not end up on a list. There is no newsletter, no sequence, no follow-up six months from now asking if you’re ready.
Where I am
Remote, and happy to work across time zones
Right now
Taking projects starting next month
Say as much or as little as you like.
Before you write
A few things people usually want to know.
Do I need to know which one I want?
No. Most people arrive knowing something is off and not much else. Describing that is enough to start.
What if I already have a designer?
Then The Negative is probably it. You get the voice, the copy and the search work, and they build.
How long does a site take?
Usually six to ten weeks from the first call, depending on how fast photography comes together.
Can you work with what I have?
Often, yes. The Second Look tells us honestly whether that’s the cheaper path or the more expensive one.
Rather just read first?
Nothing here expires. Have a look at how the work runs, or what each thing costs.